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Our Story

Emirates Leisure Retail (ELR), a subsidiary of the high-profile Emirates Group, owns and operates a wide-ranging portfolio of restaurants, cafes and bars across the Middle East, Australia, Asia, USA and East Africa.

Operating over 300 outlets (including more than 90 outlets across 21 domestic and international airports), we have the proven success and capability to drive revenues, deliver operational excellence, and provide a compelling guest experience.

Our models range from franchise to own-brand with a unique blend of globally recognized brands and bespoke concepts.

We are a proud employer of choice, employing a dedicated, diverse and experienced team of over 2,500 employees from 40 countries.

The Emirates Group

The Emirates Group comprises a large and diversified portfolio of well-established and highly respected brands. The breadth of our activities spans from ground handling to cargo services, travel services, hotels and resorts, hospitality and destination management alongside the highly awarded international airline, Emirates.

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Emirates Leisure Retail - United Arab Emirates

Maritime Mercantile International (MMI) was formed over 100 years ago, with business interests in trade, travel, food and beverage and liquor.

In 2006, the group was split and Emirates Leisure Retail (ELR) was formed to focus purely on Food and Beverage.

As a 100% Emirati-owned company, reflecting the pioneering spirit of this country, we are proud of our heritage. We uphold cherished Arabian traditions of hospitality and our vision is to delight our guests by delivering world-class experiences.

Dubai represents the headquarters of the group with our office located just off Sheikh Zayed Road in the bustling downtown area.

In the UAE we operate almost 200 stores, spanning from Al Ain in the south to Ras Al Khaimah in the north. We continue to grow our business in this highly exciting market, supported by a talented and dedicated Shared Services Team here in Dubai.

The parent company of the ELR Group (ELR Holdings) is also based in the UAE.

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Emirates Leisure Retail - Australia

Emirates Leisure Retail Australia (ELRA) was formed in 2008 with the primary objective of growing our bars and restaurants portfolio in Australia.

In March 2009, ELRA entered into an agreement to franchise a number of Hudsons Coffee Stores, of which it now operates 25, mainly in Australia’s domestic and international airports. ELRA also critically supports ELRS and the 50+ other franchisees that run Hudsons Coffee franchise businesses in the Australian market.

More recently, ELRA has rapidly expanded their airport’s bars and restaurants business, winning global awards and accolades. The most recent project ‘Sydney City Views’ at Sydney International Airport has been hailed as THE global benchmark in airport dining.

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Emirates Leisure Retail - Singapore

Emirates Leisure Retail Singapore (ELRS) was established as the regional office to grow ELR’s business in Asia.

ELRS was created in 2007 with a view to expanding operations initially in Singapore and then beyond and in 2009 acquired the Hudsons Coffee franchise – a business that had been operating in Australia for approximately 10 years.

Since that time, ELRS has successfully grown the Hudsons franchise system to just under 100 outlets, with the majority of these being in Australia, supported by more recent openings in Singapore and more openings in the pipeline.

ELRS also operates The Kitchen by Wolfgang Puck, Pret a Manger and Tiger Den at Changi International Airport.

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Emirates Leisure Retail - New Zealand

Emirates Leisure Retail New Zealand (ELRNZ) was formed in 2017 to support the expansion of our business into New Zealand.

We opened our first outlet at Auckland International Airport in December 2017 and we are currently in discussions to expand our business in the Shaky Isles.

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Who We Are

Described as an “emerging global force” by industry expert Martin Moodie, we have the right scale, experience and attitude to deliver for our partners